It was reported yesterday that the US Federal Communications Commission (FCC) fined Google $25,000 for not cooperating with an investigation over Google’s massive invasion of privacy involving its Street View service.
The FCC said that Google “deliberately impeded and delayed” its investigation. Google made it very difficult for investigators to gain access to employees and hid important evidence. Google did not answer emails and the company even tried to hide the identities of the employees involved in the privacy violations from two years ago.
In 2010, Google’s Street View cars collected very private information from unencrypted home computers. When Google was caught doing this it apologized and said that it didn’t deliberately try to capture private data. Soon after the US Federal Trade Commission (FTC) investigated and sided with Google’s explanation that it was a mistake. Although the US didn’t take the massive privacy violation seriously, European countries were more concerned.
The $25,000 Google is now forced to pay will do nothing to the company’s bottom line. Google raked in about $40 billion last year. Over 90% of Google’s revenues come from advertising – this means that Google makes money by selling your personal data to advertisers. This is the reason Google consolidated their privacy policies into a singular policy – it makes it easier for the company to figure you out and it’s more profitable. A Google spokesman said that the company is on a mission to combat against “the faceless Web”.
Google paying a $25,000 fine is like an average person paying a one cent fine – but don’t get too hung up on the amount of that fine. The biggest hit Google received from this new report by the FCC is its reputation. Most people think way too highly of this company and if more reports like this come out to expose Google’s dirt then the better it will be for the general public.
I love what Christina DesMarais, PCWorld, wrote in her article:
“…if Google’s uncooperative behavior is true as the FCC maintains, the obvious question is, ‘What is Google hiding?’ Consumers and advocacy groups have often criticized Google’s seemingly insatiable appetite for personal information, such as its recent consolidation of its privacy policies so as to have a better view into user behaviors and preferences. Because of the amount of attention those privacy concerns have garnered, you’d think a policy of transparency on Google’s part would bode well with those who have doubts about whether or not the company can be trusted with increasing amounts of personal data.”
Things that make you go hmmm…
For more information:
The New York Times, “Google Is Faulted for Impeding U.S. Inquiry on Data Collection” – click here
PCWorld, “Google Hit With $25K Fine, But FCC Finds Street View Data Collection Not Illegal” – click here
CNET, “FCC nails Google with $25K fine for dragging heels in StreetView probe” – click here